NEVER SAY DIE, an acclaimed Bourbon, draws inspiration from the extraordinary story of the racehorse it’s named after.
This Bourbon marks a first in the industry – it’s not only distilled and aged in Kentucky but also undergoes ocean-aging across the Atlantic. The journey doesn’t end there; it’s further refined in barrels in England, adding a unique British character to its profile.
The varied climate conditions experienced during its transatlantic journey, coupled with the dynamic movement of the liquid at sea, contribute to its distinct and mature flavor. It features vibrant spice and citrus tones that blend seamlessly into notes of vanilla, leather, and caramel, culminating in a smooth and enduring finish.
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